
Journey logbook · 2025
From static PDFs to dynamic intelligence for Germany Trade & Invest
With 23degrees, I designed the new GTAI Wirtschaftsdaten Kompakt: the official economic data service of Germany Trade & Invest, turned from static PDF reports into an interactive platform. It makes data for 150+ countries explorable and comparable through a design system of 50+ components and 10+ visualisation types.
At a glance
- 150+countries of data
- 50+design components
- 10+visualisation types
- 26+global data sources
The challenge
GTAI Wirtschaftsdaten Kompakt, the official economic data service of Germany Trade & Invest, already provided trusted economic information to stakeholders worldwide.
Together with 23degrees, the goal was to take that solid foundation and evolve it into an interactive intelligence platform: one that made data easier to explore, compare and act upon for investors, policymakers and researchers alike.

The goal
- Make data for 150+ countries easily explorable and comparable.
- Turn dense economic indicators into clear, interactive insights.
- Design a scalable system that keeps GTAI's credibility and brand standards.
- Deliver a seamless experience across desktop and mobile.



The solution
We created a full design system with 50+ components and 10+ tailored visualisation types, transforming static reports into an intuitive platform.
By interpreting how the database connected with user needs, the design bridged complex economic information with clear interactions, so that data and interface work seamlessly together. From information architecture to responsive interaction patterns, the design strategy ensured clarity, usability and scalability for future data expansion.


How I helped
- End-to-end product design, from UX strategy to visual execution.
- Translated technical requirements into design solutions aligned with 23degrees' implementation strategy.
- Turned complex datasets into intuitive user journeys and clear information hierarchies.
- Built a modular component library and responsive framework to support future expansion.
- Designed comparison tools, export functions and source validation modals tailored to GTAI's needs.
- Delivered detailed specifications for a smooth developer hand-off and an on-time launch.



Context
GTAI Wirtschaftsdaten Kompakt (Economic Data Compact) had long delivered reliable economic insights. With the new platform, the same international data sources become dynamic visualisations and side-by-side comparisons. What once meant scanning page after page is now clear, interactive and comparable.
The platform integrates data from 26+ global sources and delivers it through an intuitive, mobile-first interface.


Results and impact
Built on GTAI's strong data foundation and enhanced with interactive intelligence, insights are now faster, clearer and instantly actionable. With 23degrees' technology and strategic design execution, GTAI gained a platform that cuts hours of analysis down to minutes, enabling smarter decisions and greater impact for stakeholders worldwide.
See it live: Wirtschaftsdaten Kompakt for Austria.
Keep reading

Design Systems That Scale: What 300+ Components Taught Me
How to build a design system that scales with your product: lessons from redesigning 23degrees (120+ screens, 300+ components) and GTAI's modular data platform.

How to Design Data-Heavy Products: Lessons From GTAI's Economic Data Platform
How to turn dense data into clear decisions: lessons from designing GTAI's economic data platform — 150+ countries, 26+ sources, comparison tools and a scalable design system.

The Sherpa Spirit: Why You Should Be Fascinated With Their Work
Why Sherpas — the guides behind every Everest climb — shaped Lander Zaro's approach to design and strategy, and what that means for ambitious brands.
About this project
What did Lander Zaro do on GTAI Wirtschaftsdaten Kompakt?
With 23degrees, I designed the new GTAI Wirtschaftsdaten Kompakt: the official economic data service of Germany Trade & Invest, turned from static PDF reports into an interactive platform. It makes data for 150+ countries explorable and comparable through a design system of 50+ components and 10+ visualisation types.
What was the challenge?
GTAI Wirtschaftsdaten Kompakt, the official economic data service of Germany Trade & Invest, already provided trusted economic information to stakeholders worldwide.
What were the results?
- End-to-end product design, from UX strategy to visual execution. - Translated technical requirements into design solutions aligned with 23degrees' implementation strategy. - Turned complex datasets into intuitive user journeys and clear information hierarchies. - Built a modular component library and responsive framework to support future expansion. - Designed comparison tools, export functions and source validation modals tailored to GTAI's needs. - Delivered detailed specifications for a smooth developer hand-off and an on-time launch.